Description

• As a Program Manager for Search Engine Marketing (SEM) at Forbes Advisor, you will be instrumental in driving our mission to become a leading tech innovator within the US market. This pivotal role is designed for a seasoned professional who thrives on orchestrating complex projects, ensuring their seamless execution from conception to successful delivery. You will be the linchpin connecting our strategic vision with tangible results, specifically within the dynamic and competitive realm of paid marketing and search engine optimization.
• Reporting to a UK-based Lead Program Manager, you will take ownership of the entire lifecycle of product initiatives within our SEM vertical. This involves meticulous planning, agile execution, and ultimately, the successful deployment of features and campaigns that enhance our search engine presence and drive measurable business outcomes. Your expertise will be crucial in navigating the intricacies of SEM, ensuring our strategies are not only innovative but also effectively implemented.
• Your core responsibility will be to oversee the end-to-end delivery of projects that directly support our Paid Marketing and Search Engine Marketing teams across all business verticals. This requires a proactive approach to identifying opportunities, defining project scopes, and managing resources to achieve ambitious goals. You will be the guardian of project timelines, budgets, and quality, ensuring that every initiative aligns with Forbes Advisor's strategic objectives.
• A significant aspect of this role involves developing comprehensive project plans. This includes defining clear timelines, allocating resources effectively, and proactively identifying and mitigating potential risks. You will employ robust project management methodologies to ensure that projects are not only delivered on time and within scope but also exceed expectations in terms of quality and impact. Your ability to anticipate challenges and devise solutions will be paramount.
• Collaboration is at the heart of this position. You will work closely with a diverse range of stakeholders, including technical teams, product managers, marketing specialists, and potentially third-party vendors. Your role will be to define project requirements, clarify deliverables, and foster a spirit of teamwork. By facilitating clear and consistent communication, you will ensure that all parties are aligned and working cohesively towards shared objectives.
• You will act as the central hub for all project-related communications, serving as the primary point of contact for both internal teams and external partners. This involves providing regular, transparent updates to senior leadership on project status, highlighting any risks or emerging issues, and managing stakeholder expectations effectively. Your ability to articulate complex information clearly and concisely will be key to maintaining alignment and securing buy-in.
• Monitoring team performance and providing constructive guidance will be essential to ensure project objectives are met. You will empower your teams, remove roadblocks, and foster an environment where innovation and efficiency can flourish. Your leadership will inspire confidence and drive the successful completion of critical initiatives.
• Furthermore, you will collaborate closely with key stakeholder teams in Social and Native advertising to ensure that product launches, user adoption, and overall customer satisfaction are maximized. This cross-functional synergy is vital for a holistic approach to digital marketing and for achieving our overarching business goals.
• This role offers a unique opportunity to significantly influence key areas of our business. You will be working within an environment that actively encourages innovation, creativity, and adaptability, allowing you to bring your best ideas to the table and see them come to fruition. Your contributions will directly shape how Forbes Advisor engages with its audience and solidifies its position as a digital media leader.
• The ideal candidate will possess a proven track record of successfully managing complex projects from initiation through to completion. A strong understanding of various project management methodologies, such as Agile, Scrum, or Waterfall, is essential. Excellent communication, interpersonal, and leadership skills are non-negotiable, as is the ability to thrive in a fast-paced, dynamic work environment. Familiarity with project management tools like JIRA, Trello, or Microsoft Project will be highly beneficial.
• We are particularly interested in candidates with experience in the affiliate marketing space and paid marketing strategies. A foundational understanding of lead generation processes and the customer journey within comparison sites will provide a significant advantage, enabling you to hit the ground running and make an immediate impact.

Requirements

• Proven track record of successfully managing complex proj