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[Remote] Marketing Specialist

Remote · Pakistan Full-time

Note: The job is a remote job and is open to candidates in USA. LiveData is seeking an early-career Marketing Specialist to support their marketing needs and sales outreach. The role involves maintaining the CRM, optimizing paid ads, producing content, and ensuring data quality while collaborating with product and sales teams.

Responsibilities

  • Own day-to-day configuration of our HubSpot CRM. Set up and maintain consistent workflows, automations, and campaign attribution across platforms. Regularly check contact data, segments, database integrations, and lead routing
  • Maintain data quality and clean up messy data from uploads and syncs
  • Design and deliver accurate reports that show what we’ve done and what’s working
  • Support and launch paid ad campaigns with the help of CRM data
  • Assist with tradeshow logistics and sales presentations
  • Learn more about our targets and customers, bringing in info to keep the sales pipeline moving
  • Implement and experiment with new marketing and sales tools, and develop AI-assisted outreach workflows
  • Partner with cross-functional teams to execute projects like webinars and product launches that generate awareness and drive demand
  • Help create high-quality marketing content — including product guides, social media, sales enablement, and video — across different channels
  • Expand your experience to all facets of marketing in a fun, collaborative environment

Skills

  • 1–3 years of experience in marketing or business operations
  • Advanced and referenceable proficiency in HubSpot, in an operational or analytical role
  • Curiosity - a drive to understand how our product fits into the surgical ecosystem, and how to market it effectively
  • Reliability - someone we can count on to maintain systems day in and day out
  • Diligence - you care about accuracy, pulling the thread on small issues and considering how to address them in downstream processes
  • Strong writing and interpersonal communication skills
  • Strong customer relationship skills
  • AI skills and a willingness to apply AI tools in day-to-day work
  • Comfort juggling multiple priorities in a fast-paced environment
  • Previous work in a B2B healthcare company, or a clinical environment
  • Experience with Definitive Healthcare or a similar database (e.g. ZoomInfo)
  • Experience with ad platforms, GA4, SQL, and Salesforce
  • Located near our offices in New York, Boston, or Cleveland

Benefits

  • Generous health, dental, and vision insurance
  • An employer-matched 401(k)
  • Paid time off
  • Remote work flexibility

Company Overview

  • LiveData is an innovator of real-time data integration and display technology for hospitals and health systems. It was founded in 1991, and is headquartered in Cambridge, Massachusetts, USA, with a workforce of 11-50 employees. Its website is http://www.livedata.com.
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