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[Remote] Family & Lifestyle Focused Content Writer

Remote · Denmark Full-time

Note: The job is a remote job and is open to candidates in USA. Compose.ly is a growing startup focused on providing an AI-powered family organization app. They are seeking a Family & Lifestyle Focused Content Writer to create clear, empathetic, and actionable content that resonates with busy parents, particularly moms, across various platforms.

Responsibilities

  • Write and edit lifecycle and engagement emails (via OneSignal)
  • Develop long-form guides (e.g., seasonal or partner-driven content)
  • Draft social media captions (primarily Instagram, with potential LinkedIn expansion)
  • Support blog content (both SEO-driven and brand-forward pieces)
  • Translate internal ideas into polished, publish-ready content
  • Maintain and replicate client’s established tone and voice
  • Collaborate on content planning and iterate based on feedback

Skills

  • Proven experience in content writing, preferably in consumer, parenting, or lifestyle spaces
  • Strong grasp of brand voice and tone replication
  • Ability to write about sensitive topics (e.g., mental load, family roles) with nuance
  • Experience with email marketing and conversion-focused writing
  • Familiarity with SEO content best practices (without sacrificing readability)
  • Comfort using AI tools as a support (not a replacement) for writing
  • Parent (especially a current mom) or deep familiarity with the target audience
  • Ability to work collaboratively and adapt quickly in a startup environment

Company Overview

  • Compose.ly helps companies drive traffic and leads with great content. It was founded in 2017, and is headquartered in Seattle, Washington, USA, with a workforce of 11-50 employees. Its website is http://www.compose.ly.
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