Role Overview Doc Holliday Essentials is hiring a Social Media Content Manager to serve as the brand's public face and voice. This person will create content, build community, and represent Doc Holliday directly to customers across every platform. The role blends content strategy, photography and video production, copywriting, and direct customer engagement. The right candidate is comfortable on camera, writes with a clear and restrained voice, and treats every post and reply as a reflection of the brand.

Key Responsibilities

• Plan, shoot, edit, and publish content across Instagram, TikTok, YouTube, and Facebook
• Serve as the on-camera face and voice of Doc Holliday Essentials in video content
• Write captions and post copy that match the brand's restrained, sensory tone
• Respond to customer comments, direct messages, and reviews across all platforms
• Build and manage a content calendar aligned with product launches and promotions
• Track engagement, follower growth, and content performance, and adjust strategy based on results
• Coordinate with the product and design team to align content with new releases
• Identify and manage relationships with influencers and brand ambassadors
• Monitor platform trends and adapt content formats to stay current

Required Qualifications

• Prior experience managing social media accounts for a brand, business, or creator
• Proven ability to shoot and edit photo and video content for social platforms
• Comfortable appearing on camera and engaging directly with an audience
• Strong written communication skills with close attention to tone and detail
• Working knowledge of platform analytics tools (Meta Business Suite, TikTok Analytics, or similar)

Preferred Qualifications

• North Texas location preferred but not required
• Experience in grooming, fragrance, lifestyle, or men's products
• An existing personal following or background as a content creator
• Video editing skills in Premiere Pro, CapCut, or Final Cut
• Familiarity with Shopify or other e-commerce platforms
• Photography skills, including lighting and product styling

What We Offer

• Direct ownership of the brand's voice and presence across social platforms
• A collaborative environment working closely with product and marketing teams
• Room to grow with a brand in active expansion
• Base Salary with bonus based on level of engagement and performance

Applicants are evaluated based on job qualifications—not race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital or domestic partner status, citizenship or any other status or characteristic covered by federal, state or local law. Pay: $60,000.00 - $75,000.00 per year Benefits:

• 401(k)
• Flexible schedule
• Health insurance
• Paid time off

Application Question(s):

• This role requires comfort being on camera as a brand ambassador and content creator. Please record a 30-60 second video introducing yourself and sharing why you'd be a good fit for this position, then provide a shareable link below (YouTube unlisted, Google Drive, or Loom all work).

Work Location: Remote