This is a remote position. Makers' Muse is looking for a passionate and result-driven SEO Executive to improve organic visibility, drive qualified traffic, and strengthen our digital presence across STEM education, robotics, coding and innovation-focused programs. Key Responsibilities:

• Develop and execute SEO strategies to increase organic traffic and search rankings.
• Perform keyword research and competitor analysis.
• Optimize website content, landing pages, blogs, and program pages.
• Conduct technical SEO audits and resolve indexing, crawling, and performance issues.
• Create SEO-friendly content briefs and collaborate with content and design teams.
• Build high-quality backlinks through white-hat link-building strategies.
• Monitor performance using GA4 and Google Search Console.
• Track rankings, traffic, conversions, and prepare monthly reports.
• Optimize local SEO profiles and citations.
• Stay updated with Google algorithm changes and SEO best practices

Requirements

Required Skills:

• Minimum 2 years of hands-on SEO experience.
• Strong knowledge of On-Page, Off-Page, and Technical SEO.
• Experience with Ahrefs, SEMrush, Screaming Frog, GA4, and Search Console.
• Knowledge of WordPress SEO and Rank Math/Yoast.
• Understanding of Core Web Vitals, Schema Markup, XML Sitemaps, and Robots.txt.
• Experience in backlink analysis and link building.
• Basic understanding of HTML and CSS.
• Strong analytical and reporting skills.