Note: The job is a remote job and is open to candidates in USA. Nooro is a fast-growing app company operating alongside a highly profitable ecommerce business. They are seeking a Media Buyer to manage day-to-day campaign management across Meta ad accounts, optimize campaigns, and contribute to strategy.

Responsibilities

• Own day-to-day performance across multiple client accounts: pace budgets, scale winners, cut losers, and hit ROAS and CPA targets
• Build and launch new creative tests across accounts: new ad variations, copy iterations, hook tests, format tests (static, video, carousel, UGC), and angle tests
• Structure creative tests properly within campaign architecture (CBO, ABO, ASC, Advantage+ Shopping) and isolate variables cleanly without muddying results
• Make daily optimization decisions: budget adjustments, ad toggling, and bid changes based on performance, not guesswork
• QA every ad before publishing: UTM parameters, creative assets, copy, placements, audience targeting, conversion events, and tracking verification
• Monitor Advantage+ Creative Enhancements and platform-level automation settings, applying the correct protocol per client and creative type
• Pull and organize creative performance data for weekly reporting (ROAS, CPA, CPM, CTR, Thumbstop, Hold Rate) so winning and losing creatives are clearly identified
• Flag anomalies: spend pacing issues, delivery problems, rejected ads, pixel firing errors
• Communicate async via Slack with clear status updates, questions, and blockers

Skills

• 2+ years of hands-on experience inside Meta Ads Manager (not boosted posts, not watching courses, actually building and managing campaigns)
• You've owned account performance before and can run accounts independently
• Understands campaign structures: CBO vs. ABO, broad vs. interest targeting, dynamic creative vs. standard ads
• Experience setting up creative tests and knows how to isolate variables (hook, angle, format, copy) without muddying results
• Familiar with Meta Pixel, CAPI, and event-based conversion tracking
• Can navigate Business Manager: ad accounts, pixels, product catalogs, partner access
• Detail-oriented, the kind of person who double-checks UTMs and preview links before anything goes live
• Reliable async communicator. PST working hours required
• Experience with DTC/ecommerce brands
• Basic understanding of landing page CRO and how it connects to ad performance
• Comfortable with Google Sheets and Power BI for data pulls and reporting

Company Overview