Note: The job is a remote job and is open to candidates in USA. Mars is a global leader in the pet care industry, and they are seeking a Senior Data & Analytics Product Manager to join their Global D&A Team. This role focuses on leading the evolution of marketing analytics products and bridging the gap between strategy and data science to deliver significant business value through innovative data solutions.

Responsibilities

• Continuously build a roadmap of highest-impact analytical product areas with a focus on value-generation for our Marketing function
• Understand current state process, pain points, user personas, and existing tooling to synthesize many different viewpoints of the problem that each analytical product addresses into a clearly defined vision
• Architect the backlog of Epics that iteratively address the problem using the agile framework
• Prioritize Epics into Product releases and advocate for resourcing to achieve analytical product goals
• Oversee a squad of technical resources (including data engineers, data scientists, contractors and/or vendors) that will be deployed to the Product through release execution
• Evaluate solution’s ability to solve the problem through adoption and other value creation indicators

Skills

• Bachelor's degree in Data Science, Statistics, Marketing Analytics, Business, Computer Science, or a related quantitative field
• 7+ years of progressive experience in data & analytics, with a focus on marketing analytics and media mix modeling within a complex, multi-channel environment
• Strong background in Marketing product delivery for Data & Analytics with a particular focus on Marketing Mix Management
• Expertise in the theory and application of modern Marketing Mix Modeling (MMM), including an understanding of its evolution from traditional time-series methods to contemporary causal and AI-based approaches (e.g., Bayesian methods, hierarchical models, agent-based models)
• Track record of customer-facing success and business acumen in working with teams to identify problems to solve, ideating on the art of the possible, and bringing possibilities to life
• Strength in business-to-science translation to enable partnering with business teams and technology teams in bringing analytics product ideas to life
• Strong analytics foundation, with experience in areas such as causal inference, advanced statistical modeling, and machine learning as they apply to marketing effectiveness
• Experience in delivery management of analytical products, or awareness of the drivers of complexity within delivery
• A Master's degree

Benefits

• Company bonus
• Variable pay
• Medical and dental benefits
• Participation in 401k plan
• Paid time off benefits
• Best-in-class learning and development support from day one, including access to our in-house Mars University

Company Overview

Company H1B Sponsorship