Note: The job is a remote job and is open to candidates in USA. Akraya, Inc. is an award-winning IT staffing firm recognized for its commitment to excellence and a thriving work environment. The Marketing Manager will develop and execute marketing strategies for AI-powered product features, translating complex technology into clear customer benefits while leading comprehensive campaign planning and collaborating with various teams for successful product launches.

Responsibilities

• Develop content strategies, brainstorming campaign ideas and partnership activations
• Create messaging that clearly articulates product value and customer benefits
• Guide the team's approach to showcasing AI value to less technical audiences
• Lead the planning and execution of integrated marketing campaigns
• Develop detailed marketing briefs for creative and channel alignment

Skills

• Proven experience driving large, complex marketing initiatives
• Ability to translate product features into customer value propositions
• AI Product Marketing Content Strategy (advanced)
• Messaging Frameworks (advanced)
• Campaign Planning (advanced)
• AI Marketing (advanced)
• Cross-functional Collaboration (advanced)
• Experience in software marketing, particularly with AI-driven products

Company Overview