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[Remote] Head of Marketing

Remote · New Zealand Full-time

Note: The job is a remote job and is open to candidates in USA. 80Twenty is a boutique marketing recruitment agency that connects high-growth companies with exceptional candidates. The role of Head of Marketing is a newly created leadership position aimed at building and scaling the marketing function for a fast-growing SaaS platform serving landlords and property managers.

Responsibilities

  • Own the marketing team's structure, evaluating current roles and reporting lines and rebuilding them to support growth
  • Lead recruiting, hiring, and onboarding across direct hires, contractors, and agencies to close capability gaps
  • Drive day-to-day execution across the marketing team, measuring output against clear goals for every role
  • Build systems, rituals, and processes that increase velocity and accountability without adding bureaucracy
  • Establish project management rhythms that keep the team focused on high-leverage, measurable work
  • Champion AI-forward ways of working, both to increase team efficiency and to strengthen go-to-market performance
  • Partner closely with the VP of Marketing, and with sales and product leadership, to align messaging, roadmap, and go-to-market execution
  • Translate business KPIs, including subscriber growth, revenue, CAC, LTV, and conversion, into clear team priorities
  • Communicate regularly with executive leadership on marketing structure, output, and progress
  • Instill a build-measure-learn culture that supports fast, independent execution across the team

Skills

  • Experience scaling marketing within a PLG SMB SaaS company through a comparable growth stage, from roughly $20M to $100M ARR
  • Experience managing and restructuring an existing marketing team of 10 or more people, including redesigning reporting lines and right-sizing roles
  • A track record of hiring, developing, and holding marketing talent accountable for measurable output
  • Deep experience in marketing org design, including evaluating an inherited team's strengths and gaps and rebuilding structure without defaulting to headcount growth
  • Hands-on experience managing delivery and execution for a high-velocity marketing team
  • Strong cross-functional collaboration skills, with experience aligning marketing with sales, product, and executive leadership
  • Comfort using AI tools to improve team efficiency is a plus
  • Experience in go-to-market performance channels such as AEO or GEO is a plus

Benefits

  • 100% company-paid health coverage with the option to upgrade
  • A 401(k) with company match
  • A company-provided laptop
  • Remote work flexibility

Company Overview

  • 80Twenty is an award-winning marketing, sales, & creative recruitment/staffing agency in San Francisco, Los Angeles, and New York City. It was founded in 2010, and is headquartered in San Francisco, California, USA, with a workforce of 11-50 employees. Its website is https://www.80twenty.com.
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