Note: The job is a remote job and is open to candidates in USA. Owner.com is an AI-native system designed to help local business owners succeed, particularly in the restaurant sector. They are seeking a Head of Creator Partnerships & Influencer Growth to build and manage the influencer and creator ecosystem, driving measurable growth and brand recognition through strategic partnerships.

Responsibilities

• Build and operate our partnerships across celebrities, influencers, and creators from deal flow and negotiation to creative and results, optimizing for cost-per-new-user
• Identify high-leverage creators and customers across YouTube, Instagram, TikTok, podcasts, and emerging channels
• Design incentive structures that align creator success with business outcomes
• Create a workflow around building long-term relationships with creators and getting them to grow with Owner to drive strong efficiency for the program through negotiating lower than market rates for creators
• Establish the right infrastructure and processes to measure and optimize performance for our creator channel
• Remain up-to-date on social media trends, technologies, and platforms to continue to optimize the channel
• Own the full influencer, creator, and community flywheel from strategy to execution and scale it into a measurable, top-of-funnel growth engine
• Own creator-sourced pipeline, customers, and revenue targets
• Improve efficiency across other channels through creator partnerships and analyze creator performance to optimize spend allocation
• Partner closely with Growth, Brand, Sales, and Media teams to maximize impact
• Help creators tell compelling stories about restaurant ownership, entrepreneurship, and growth
• Ensure creator content reflects Owner's brand and mission
• Surface customer success stories that resonate with creators and audiences alike
• Architect a strong network of creators who convert brand recognition into measurable word-of-mouth growth
• Partner closely with Brand, Product Marketing, PR, and Sales to ensure product launches, expansions, and cultural moments are systematically amplified through creator/community channels

Skills

• 8+ years of experience in influencer marketing, creator partnerships, affiliate marketing, partnerships, or growth
• Proven experience scaling creator programs from dozens to hundreds of partners
• Strong analytical skills and a track record of driving measurable business outcomes
• Experience working with / managing agencies and internal partners
• Comfortable operating in a fast-moving, high-ownership environment
• Experience managing budgets and optimizing ROI
• Strong systems thinker who can build processes that scale
• Familiarity with creator attribution and partnership measurement systems
• Innovation using AI tools to automate workflows and building a culture of drive AI fluency within the team

Benefits

• Comprehensive health coverage
• Remote-first workplace
• Unlimited PTO
• Generous pre-IPO equity package
• Plus extra fun perks

Company Overview