Note: The job is a remote job and is open to candidates in USA. Randstad USA is a leading national scientific and educational organization seeking a Marketing Automation Specialist. In this role, you will support the digital marketing and campaign infrastructure, deploying automated email campaigns and analyzing campaign metrics to enhance engagement.

Responsibilities

• Deploy sophisticated ad-hoc and recurring email campaigns across diverse business units using the Oracle Eloqua platform
• Architect and execute end-to-end automated marketing campaigns based on strategic business requirements
• Build and design responsive emails, landing pages, and web forms utilizing both intuitive WYSIWYG tools and clean HTML/CSS editors
• Own the quality assurance process by testing, proofing, and gathering feedback to secure final stakeholder approval
• Coordinate and manage the central email marketing calendar to ensure optimal send frequencies and precise audience segmentation
• Analyze critical campaign metrics to deliver actionable insights that elevate future marketing performance

Skills

• At least 2 years of dedicated professional experience in digital marketing or IT, with a specialized focus on marketing automation
• Proven, hands-on proficiency with Oracle Eloqua to build, launch, and troubleshoot multi-stage campaigns
• A solid foundation in core web technologies, including basic HTML and CSS coding for email rendering
• A strong process-oriented mindset, capable of analyzing complex requests, scoping technical options, and collaborating with internal technology partners
• Excellent communication and relationship-building skills to seamlessly guide internal stakeholders through technical marketing workflows

Benefits

• 100% remote schedule

Company Overview

Company H1B Sponsorship