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[Remote] AI Content Strategist/ Content Writer (GEO Focus)

Remote · Malaysia Full-time

Note: The job is a remote job and is open to candidates in USA. Strategic Staffing Solutions is seeking an experienced AI Content Strategist / Content Writer to support a Digital Claims organization. This role will focus on developing and optimizing content for digital claims experiences and AI-powered search environments. The ideal candidate will have a strong background in content creation and strategic planning to enhance content visibility and performance.

Responsibilities

  • Develop, write, edit, and optimize content for digital claims experiences, public websites, communication templates, and customer-facing journeys
  • Assess and implement AI Content Strategy and GEO opportunities across digital content
  • Create recommendations and strategic roadmaps to improve content visibility and performance in AI-driven search environments
  • Collaborate with business stakeholders to gather requirements and develop content strategies
  • Produce clear, concise, and user-centered content that supports customer needs throughout the claims process
  • Review, edit, and rewrite content as needed to maintain quality, consistency, and brand voice
  • Manage multiple projects simultaneously while meeting tight deadlines
  • Adapt language, tone, and messaging based on audience, channel, and business objectives
  • Monitor industry trends related to AI search, content discovery, and digital customer experiences

Skills

  • 5+ years of professional content writing, content strategy, digital content, or related experience
  • Experience optimizing content for AI-powered search engines, conversational AI platforms, and Generative Engine Optimization (GEO)
  • Strong strategic planning, critical thinking, and analytical skills
  • Exceptional written and verbal communication skills
  • Experience creating customer-facing content and digital experiences
  • Ability to manage multiple priorities in a fast-paced environment
  • Figma
  • Microsoft PowerPoint
  • Microsoft Word
  • Property & Casualty (P&C) insurance experience
  • Claims industry experience
  • Experience writing content for digital customer experiences, self-service platforms, or customer portals
  • Familiarity with UX writing and content design principles

Benefits

  • Remote position
  • Equipment provided by supplier

Company Overview

  • Strategic Staffing Solutions is a recruiting company which helps companies find suitable employees in various industries. It was founded in 1990, and is headquartered in Detroit, Michigan, USA, with a workforce of 1001-5000 employees. Its website is http://www.strategicstaff.com.
  • Company H1B Sponsorship

  • Strategic Staffing Solutions has a track record of offering H1B sponsorships, with 20 in 2026, 97 in 2025, 89 in 2024, 93 in 2023, 53 in 2022, 53 in 2021, 57 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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