Product Marketing Contractor – Process Manufacturing / Food & Beverage / Life Sciences Location: Remote USA / Alpharetta, GA Hybrid for Local Candidates Contract: Initial 6-Month Contract Engagement Type: Freelance / Independent Contractor Compensation: Competitive Daily Rate

Overview

We are supporting a leading enterprise software organization seeking an experienced Product Marketing Contractor to support go-to-market strategy and commercialization initiatives across its solutions focused on Process Manufacturing, Food & Beverage, and Life Sciences verticals. This is a high-impact contract engagement for a hands-on product marketing professional who can translate complex product capabilities and market insights into compelling positioning, messaging, and GTM execution. Working Arrangement

• Fully remote across the U.S. for candidates not local to Alpharetta, GA
• Candidates based within commuting distance of Alpharetta will be expected to attend the office a few days per week

Responsibilities

• Lead inbound and outbound product marketing initiatives across relevant product portfolios
• Develop differentiated positioning, messaging, and value propositions
• Build sales enablement materials including battlecards, playbooks, presentations, and launch collateral
• Partner cross-functionally with Product, Sales, Sales Enablement, PR, and Marketing teams on GTM execution
• Drive launch planning and readiness for new products and feature releases
• Conduct competitive, market, and customer research to identify growth opportunities
• Track GTM performance and optimize future campaigns/launches
• Ensure consistency of messaging across all channels and audiences

Requirements

• 4+ years of Product Marketing and/or Product Management experience
• Strong experience in B2B SaaS / Enterprise Software / ERP environments
• Domain expertise in one or more of the following:
• Process Manufacturing
• Food & Beverage
• Life Sciences
• Proven experience owning GTM strategy and product launches
• Strong sales enablement and commercialization experience
• Excellent stakeholder management and cross-functional collaboration skills

Preferred

• Experience in regulated or highly technical product environments
• Background in product-centric organizations with complex enterprise sales cycles