Kaplan is a leading provider of apprenticeships and professional assessments, seeking a Digital Marketing Assistant to support the Paid Media team. This role involves driving revenue and optimizing ROI on paid media and affiliate channels across Kaplan brands.

Responsibilities

• Support the Paid Media team to drive revenue and optimise ROI on paid media and affiliate channels across Kaplan brands
• Support us to build our paid media presence in the market
• Help to deliver results against our KPIs and objectives

Skills

• Knowledge or experience in paid media, PPC, affiliates or paid social
• Highly organised, with exceptional attention to detail
• Ability to work to deadlines and manage multiple campaigns
• Excellent written and verbal communication skills
• Results and measurement focused
• Hands on approach and self-motivated
• Positive can do attitude
• Previous experience using Meta, LinkedIn and Google Analytics

Benefits

• 28 days annual leave + option to purchase more
• Season ticket loan and cycle to work scheme
• Big discounts on Kaplan courses for you and your family
• Private medical, income protection, and life insurance
• 24/7 confidential helpline providing counselling and other support services
• Company pension contributions
• Maternity, Adoption, Shared Parental and Paternity/Partner pay which is well above statutory levels
• Hybrid/home working where possible
• Paths for career progression

Company Overview